Discover Nakano Shuzo – The Last Sake Brewer of Kitsuki’s Castle Town ON SALE NOW!

Discover Nakano Shuzo – The Last Sake Brewer of Kitsuki’s Castle Town

Nestled in the picturesque castle town of Kitsuki in Oita Prefecture, where the spirit of the Edo period still lingers, stands Nakano Shuzo, a sake brewery with a story as rich and soulful as its sake. Founded in 1874, Nakano Shuzo is the last remaining sake brewer in this historic town — once home to many, now represented by one small but determined brewery keeping tradition alive.

What sets Nakano Shuzo apart is not just its history, but its unwavering commitment to crafting sake that the local community can cherish and take pride in. Every bottle is a tribute to generations of dedication, made with the pure underground water drawn from 200 meters below the brewery and the finest local rice of the Kunisaki Peninsula.

The Story Behind “Chiebijin”

Nakano Shuzo’s sake bears the name Chiebijin — meaning “Wise Beauty” — in honor of the founder’s beloved wife, Chie. But Chiebijin is more than a name; it’s a symbol of two traditions born from the same heart.

• The kanji Chiebijin (智恵美人) represents the brewery’s classic sake, brewed in harmony with Kitsuki’s local cuisine — rich in sweet and umami flavors that perfectly complement the town’s traditional dishes.

• The hiragana Chiebijin (ちえびじん) is the creation of Atsuyuki Nakano, the fifth-generation president. This refined, elegant sake has captured the attention of specialty sake shops across Japan with its soft, fruity taste that appeals to modern palates while honoring centuries-old craftsmanship.

Why You Should Try Kanji Chiebijin (智恵美人)

Kanji Chiebijin is the pride of Kitsuki — a junmai ginjo sake that embodies the soul of the region. Made with locally grown Yamada Nishiki rice polished to 55% and pristine natural water, this sake offers a delightful balance: a gentle sweetness that blooms on your tongue followed by a delicate, lingering aroma.

And now is the perfect time to experience it for yourself — Kanji Chiebijin is on sale at more than 20% off!

Savor the elegant wisdom and timeless beauty captured in every drop.