July 4th Is Nashi Pear Day! Celebrate with Rien Nashi Liqueur

July 4th Is Nashi Pear Day

This day was established in 2004 by the "Togo Town Nijisseiki Pear Development Committee" in Togo Town, Tottori Prefecture (now Yurihama Town), a major producer of the Nijisseiki nashi pear. The date is based on the Japanese wordplay, in which the kanji reading of number 7 is "na" and 4 as "shi".

Nashi refers to the types of pears that have been traditionally cultivated in Japan. It is said to be one of the oldest cultivated fruits in Japan. The history of pears can be traced back to the Yayoi period (around the 1st or 2nd century). The earliest edible seeds have been found in the Toro ruins in Shizuoka Prefecture.

The most famous pear is "Nijisseiki" produced in Tottori Prefecture, but there are other varieties such as "Kosui" and "Housui" that are the main producers. Nashi are beautifully crisp and juicy, with a thirst-quenching sweetness and creamy-white flesh. Nashi pears are not generally baked in pies or made into jams because they have a high water content and a crisp, grainy texture, very different from the European varieties. They are commonly served raw and peeled. Another popular way to consume nashi pears is in jelly desserts.


Celebrate with Rien Nashi Liqueurs!

This is a great occasion to try Rien Nashi Liqueurs!

Rien Nashi liqueur is made from 100% premium nashi pears grown in the basin area of Hita, where the climate is characterized by a large difference in temperature between summer and winter, day and night, with the exquisite skills of the production staff at Oimatsu Shuzo. Serve chilled, on rocks, or mixed with soda. Great for cocktails as well!

For even more festive feeling, you can try the sparkling version of Nashi Liqueur, which was made to commemorate the 10th anniversary of the launch of Rien brand. It also has a lower alcohol content compared to the original Nashi Liqueur, so it can be enjoyed as it is, straight from the fridge.

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