November 23rd Is Yuzu Anniversary! Celebrate with Yuzu Liqueurs!

What Is Yuzu Anniversary?


November 23rd was established as a Yuzu Anniversary by the Kochi Prefecture Yuzu Promotion Council of the Kochi Federation of Horticultural and Agricultural Cooperatives. Kochi Prefecture's yuzu is grown in greenhouses and open fields, and is shipped all year round. The aim of this project is to promote the rich flavor of Kochi's yuzu to a wider audience.


Yuzu (Japanese citron) is a small evergreen tree of the mandarin family, the citrus fruits. It is often seed-rich and has a strong acidity and aroma. It is one of the most cold tolerant citrus fruits. Yuzu trees are known to grow slowly and the “Misho growing method,” which means growing from seed, takes 15–20 years before yuzu trees can bear fruit. In order to shorten the time it takes to bear fruit, it is often grafted onto the Karatachi (trifoliate orange) tree, which can be harvested in a few years.


The attractive Yuzu plays an indispensable supporting role in complementing Japanese dishes, and due to its refreshing properties is also a great ingredient in liqueurs and cocktails.


Celebrate with Yuzu Flavoured Liqueurs


Yuzu Anniversary is the time to enjoy all things yuzu, so the set of two yuzu liqueurs would ne a great way to celebrate!


CHOYA Yuzu uses whole fruit yuzu juice at 16% concentration. Yuzu carefully cultivated in Shikoku, Japan, is squeezed luxuriously with its peel, and the fresh flavor is instantly locked in. The peel is squeezed gently without squashing it, so that there is almost no bitterness of the peel. As all CHOYA products, it is made without acidity regulators, flavorings, colorings, and artificial sweeteners.


Yuzu Umeshu is one of the best-selling products from Nakano BC, based in Wakayama prefecture. It is a unique blend of yuzu juice, which was extracted from fruits in Shikoku Island and umeshu liqueur. The acidity of the ume fruit and the refreshing aroma of yuzu are well harmonized to create a pleasantly crisp flavour. It has won gold medal in Liquor and Spirits Category at the Lyon International Competition in 2020 and 2021. 




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