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    The Best Selling Sake in March: Dassai 23 Junmai Daiginjo 1.8L!

    05 Apr 2021

    The best selling sake in March was Dassai 23 Junmai Daiginjo 1.8L!

    Asahi Shuzo is a sake brewery that strives to create the highest quality sake for the customers to simply enjoy its taste and flavors. Dassai isn't intended to be a product of mass consumption, it is meant to be a way to a pleasant lifestyle. At same time, the brewery is not  aiming for Dassai to be a sake so special, so rare nobody could attain it: Dassai should be available for anyone to enjoy.

    Nowadays, sake producers and liquor stores tend to focus excessively on quick sales strategies or overwhelming marketing campaigns which, in turn, make them lose focus of the customer's authentic need: to enjoy a tasty sake. At Asahi Shuzo, however high quality sake is crafted with the purpose of sharing it with everyone around the world.


    Widely held as one of the best sake’s around, Dassai 23 was born from a single challenge - polishing Yamada Nishiki to the limit of limits - 23% remaining of the original rice grain.

    But this extravagant polishing ratio is not the only thing that makes this sake so great. Asahi Shuzo is not to be satisfied with this figure, but is striving for Japan’s best, most delicious sake. The only words the brewery fears to hear are: “Dassai isn’t as great as I thought it to be”. They strive to craft a well-balanced sake, that has a gorgeous and dense aroma, a mellow taste with just the right amount of acidity to tie it all together with a long, lingering finish.

    The nose of Dassai 23 presents an irresistibly elegant flowery bouquet with a soft, delicate, honey-like sweetness, and the flavor blooms exquisitely in your mouth. The long finish is a gentle waterfall of flavor that hits the center of your palate and dissipates into bliss-like mists, begging for another sip.



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